Department of Business Administration

Department of Business Administration

  • About Course
  • Vision & Mission
  • Program Educational Objectives
  • Course Outcomes
  • PSO
  • Program Outcomes
  • Syllabus
  • Faculty
  • Affiliation / Approval
  • Anti Ragging
  • Grievance Redressal cell
  • Gender Harassment


  1. To produce managers and entrepreneurs who will be future ready and socially responsible. 
  2. To involve students in innovative research projects linked with industry, academic and research institutions in India & abroad. 
  3. To use modern pedagogy for continuously improving the teaching-learning process.


  1. To provide state-of-art management education.
  2. To groom students with entrepreneurial, leadership, economics & strategy formulation skills.
  3. To foster professional development of students coming from diverse background, to convert them into socially responsible and competent professionals.


PEO 1: Students will be able to attain a general level of competence and application of knowledge in the field of management.

PEO 2: Students will enable to think creative, innovative and become successful Entrepreneurs.

PEO 3: Students will be able to demonstrate leadership skills in diverse business Scenarios.

PEO 4: Students will be motivated for continuous Learning and Development.

PEO 5: Students will be well equipped with Quantitative and Qualitative skills to analyze global business environment.

Year: FIRST Semester: I Course Outcomes
S. No. Name of the Subject Subject Code
1 Fundamentals of Management 101 Imparting understanding on nature of managerial job in terms of principles, process  , roles and evolution of Management.  

Explain the various motivational theories and leadership styles that are going to be helpful in academics and industry

Familiarizing students with the basic functions of   management and helping learners evolve an integrated perspective of the  management functions 

2 Organizational Behavior 102 1.Student will be able to comprehend the nature, functioning and design of organizations as social collectives.
2.Student will be able to analyze the behavior of individuals and groups in organizations.
3. Student will be able to explain cause and effect of different behaviors in the organizations.
4.Student will be able to contrast the reciprocal relationship between the organizational leaders, managerial behavior, and their subordinates.
5. Student will be able to develop conceptual understanding of change and its implementation.
3 Managerial Economics 103 1. Apply the various economics principles to make effective economic decisions under conditions of risk and uncertainty.
2. Analyze the concepts of demand & supply for various changing situations in industry for better utilization of resources.
3. Evaluate the different market structure and their different equilibriums for industry as well as for consumers for the survival in the industry by the application of various pricing strategies.
4. Analyze the macroeconomic concepts like Business cycle & how they affect the business & economy.
4 Accounting & Financial Analysis 104 1. Able to understand accounting concepts, principles, & conventions for routine monetary transaction.
 2. Able to understand Indian Accounting Standards and International accounting standard
 3. Able to compose financial statements in accordance with Generally Accepted Accounting Principles.
 4. Able to understand various policies related with depreciation, inventory & intangible assets.
 5. Able to analyze financial statements of a company.
5 Business Law 105 Course Learning Outcomes After completing the course, the student shall be able to:
CO1:   Infer basic aspect of  Indian Contract Act and Sale of Good Act.
CO2:   Infer basic aspect of  Limited liability Partnership and Negotiable instrument Act.
CO3:  Make use of various mentioned  acts of business law.
CO4: Distingish between various types of Contract and different forms of negotiable instrument.
6 Business Organization & Ethics 106 1. Apply knowledge of business and business essentials & practices to solve business problems in modern business & proportion .  2. Ablity to establish new business unit & promotions , plant location & plant layout of business units.  3. Ability to understand , analyse & communicate global and economic , legal and ethical aspects of businesses of form of business organisation.  4. To undestand the business combinations and types & forms of business combinations .  5. Ability to understand business finance , method and stock exchange and SEBI.
7 Environmental Studies BBA 008 CO1. Students will be able to understand the basics aspects associated with structure and function of ecological systems.
CO2. Students will be able to understand the importance of natural resources and the need of their conservation for a sustainable environment.
CO3. Students will be able to analyze the impact of human and pollution on environment.
CO4.Students will be able to identify their roles, responsibilities as a citizen, consumers and environmental actors in a complex interconnected world.
CO5. Students will able to write and communicate effectively about environmental issues and problems.
Year: FIRST Semester: II  
S. No. Name of the Subject Subject Code  
1 Organizational Behavior 201 On completion of this course, the students will be able to
CO1: Demonstrate the applicability of the concept of organizational behavior to understand the
behavior of people in the organization.
CO2. To enable students to describe how people behave under different conditions and
understand why people behave as they do.
CO3: Demonstrate the applicability of analyzing the complexities associated with management of
individual behavior in the organization.
CO4: Analyze the complexities associated with management of the group behavior in the
CO5: Demonstrate how the organizational behavior can integrate in understanding the motivation
(why) behind behavior of people in the organization.
2 Business Communication 202 1)To understand basic concept of business communication and principles to prepare effective communication for domestic and international business situations.
2)To demonstrate their verbal and non-verbal communication skills through oral and written presentations.
3)To stimulate their critical thinking by designing and developing clean and lucid writing skills.
4)To develop an understanding of appropriate organizational formats and channels used in business communication.         
5)To gain an understanding of IT Technology for Business communication.
3 Indian Economy 203 1. The objective of this course is to acquaint students of the Indian Economy, present and future of
Indian Economics.
2. To analyse the impact of five year plans on Indian economy. 
3. To analyse the role of Small Scale Insutries in boosting the Indian economy.
4. The student will be able to analyse the improtance and role of commercial banks and other financial institutions in boosting the economy. 
4 Business Statistics 204 To gain an understanding of IT Technology for Business communication.
To inculcate practical understanding of various analytical concepts.
To compute various measures of central tendency & Dispersion, Correlation and their implication in business problems.
To analyze the business aspects using the concepts of Time-Series Analysis and Index Numbers.
To Take appropriate decisions by applying the Concept of Analytics and logical thinking.
5 Business Environment 205 CO1.Identify and evaluate the complexities of business environment and their impact on the business. 
CO2.Analyze the relationships between Government and business and understand the political,economic, legal and social policies of the country. 
CO3.Analyze current economic conditions in developing emerging markets, and evaluate present and future opportunities. 
CO4.Understand the Industrial functioning and strategies to overcome challenges in competitive markets.
6 Principles of Accounting 206 1. Able to understand Indian Accounting Standards and International accounting standard.
2. Able to apply the accounting treatment of special purpose businesses.
3. Able to apply the accounting treatment of financial institutions & departmental stores along with branches.
4. Able to understand the accounting treatment of various deferred payment buying systems.
5. Able to apply the accounting treatment of Partnership firm.
Year: SECOND Semester: III  
S. No. Name of the Subject Subject Code  
1 Advertising Management 301 1.Apply  the ways that communication through advertising influences and persuades consumers. 2.Able to understand the role of the advertising agency and its client relationships. 3.Explain and illuslustrate Integrated Marketing Communication decision making and planning  with communication mix. 4.Able to understand the decisions which need to be made in budgeting and planning for promotion. 5.Set promotional objectives and identify their relationship with the strategic plan and discuss a range of creative strategies in advertising
2 Indian Banking System 302 1. The student will be able to understand the role and structure of Indian banking system.
2. The student will be able understand the reforms and other developments in the Indian Banking.
3. The student will be able to understand functions of Indian Central Bank
4. The students will be able to understand the various measure taken by RBI for the growth of Economy. 
3 Human Resource Management 303   1- To develop the understanding of the concept of human resource management and to
understand its relevance in organizations.      
2- To develop necessary skill set for application of various HR issues   
3-   To analyse the strategic issues and strategies required to select and develop manpower resources.   
4- To integrate the knowledge of HR concepts to take correct business decisions.
4 Marketing Management 304 1. Students will be able to understand and explain the nature and scope of marketing. 2.Students will be able to demonstrate how knowledge of marketing concepts  and environment can be applied to take marketing decision making. 3.Students will be able to comprehend the knowledge of Consumer Behavior in taking marketing decision. 4.Students will be able to comprehend the practices adopted by Business organizations in buying goods. 5.Students will be able to apply the knowledge of marketing research in identifying characteristics of consumers to take marketing decisions
5 Company Accounts 305
•        Able to understand the accounting treatment of issue, forfeiture, re-issue of shares, debentures and redemption of preference shares.
•        Able to understand the accounting treatment various special issues & buybacks.
•        Able to understand the standalone and consolidated final accounts of the company.
•        Able to understand the combinations and re-construction procedures and accouting of the company.
•        Able to analyze the financial statements of the company
6 Company Law 306 • In-depth understanding about different business organisations and comprehend importance of company form of business organisation with its incorporation and administration
• To Understand the concept , the regulatory aspects and the broader procedural aspects  of Company, under Companies Act 2013.
• To enable the students to interpret the basic legal documents and their usage essential for operations and management of company.
• To  help the students to gain knowledge about  company Directors, processes, meetings , decisions , its environment  and to equip them with framework of dividend distribution.

Year: SECOND Semester: IV  
S. No. Name of the Subject Subject Code  
1 Consumer Behavior 401 On completion of this course, the students will be able to:
CO1. Understand consumer behaviour in an informed and systematic way.
CO2. Demonstrate how knowledge of consumer behaviour can be applied to marketing.
CO3. Relate internal dynamics such as personality, perception, learning motivation and attitude to
the choices consumers make.
CO4.Use appropriate research approaches including sampling, data collection and questionnaire
design for specific marketing situations.
CO5. Enable students in designing and evaluating the marketing strategies based on fundamentals
of consumer buying behaviour.
2 Financial Management 402 1. Student will be able to understand the different basic concept Corporate Finance
2. Student will be able evaluate long term investment decisions with the help of time value of money.
3. Student will be able analyze capital structure on the basis of cost of capital
4. Student will be able to use and apply different models for firm’s optimum dividend payout.
5. Student will be able to apply different approaches to manage working capital
3 Production Management 403 1.To gain an understanding and apply of the principles and applications relevant to the planning, design, and operations of production management. 2. To able to understand  skills necessary to effectively analyse an productive systems. 3.Ablity to understand the cocept of plant location and layout. 4.Able to understand how Enterprise Resource Planning and MRPII systems are used in managing operations. 5. To understand the quality system for Operations, even when production is outsourced, or performed in the organisation
4 Sales Management 404 1- Identify the dealer oriented promotion techniques, customer oriented promotion techniques and the salesmen oriented promotion techniques  
2- Explain the steps involved in sales force management.  
3-Conduct pre-testing, post testing and concurrent testing of ads to determine their effectiveness.  
4-To develop economic way of thinking in dealing with practical business problems and challenges.
5 Research Methodology 405 1- Understand some basic concepts of research and its methodologies 
2- Have adequate knowledge on measurement & scaling techniques as well as the quantitative data analysis      
3-Develop understanding on various kinds of research, objectives of doing research, research
process, research designs and sampling  
4-Have basic awareness of data analysis-and hypothesis testing procedures
6 Operation Research 406 1. Understand the role of Operations in overall Business Strategy of the firm - the application of OM policies and techniques to the service sector as well as manufacturing firms.
2. Understand and apply the concepts of Material Management, Supply Chain Management and TQM perspectives.
3. Identify and evaluate the key factors and their interdependence of these factors in the design of effective operating systems.
4. Understand the trends and challenges of Operations Management in the current business environment.
5. Apply techniques for effective utilization of operational resources and managing the processes to produce good quality products and services at competitive prices
Year: THIRD Semester: V  
S. No. Name of the Subject Subject Code  
1 Managerial Economics 501 1. Apply the various economics principles to make effective economic decisions under conditions of risk and uncertainty.
2. Analyze the concepts of demand & supply for various changing situations in industry for better utilization of resources.
3. Evaluate the different market structure and their different equilibriums for industry as well as for consumers for the survival in the industry by the application of various pricing strategies.
4. Analyze the macroeconomic concepts like Business cycle & how they affect the business & economy.
2 Entrepreneurship & Small Bus. Mgt. 502 After completing the course, the student shall be able to: 
CO1: Express the basic decision making skill that relate specifically to starting and growing enterprises.
CO2: Connect the information to themselves and others that may be part of an entrepreneurial team.
CO3: Examine basic motivations and strategies of starting a new enterprise. 
CO4: Break down how to start an enterprise and design business plans those are suitable for funding by considering all dimensions of business.
CO5: Facilitate to import new attitudes, knowledge and skills about entrepreneurs and venture creating process.
3 Income Tax 503 After completing the course, the student shall be able to:
CO1: Describe the basic concepts  of income tax.
CO2: Calculate income under the different heads of Income Tax.
CO3:  Apply the various deductions allowed under the Income Tax Act.
CO4: Establish the different residential status of Persons. 
CO5: Determining the clubbing provisions and aggregate income after set-off and carry forward of losses.
4 Cost & Management Accounting 504 CO1- To enable the learner to understand the various concepts of cost accounting and management accounting
CO2- To describe cost accounting as a tool of managerial decisions
CO3- To develop various skills among the students related with accounting of elements of costing.
CO4- To evaluate the cost of product at different levels of production
5 Industrial Law 505 On completion of this course, the students will be able :
CO1:  To understand the concept of Industrial Relations.
CO2:  To outline the important causes & impact of industrial disputes.
 CO3: To elaborate Industrial Dispute settlement procedures.
CO4 : To summarize the important provisions of Wage Legislations, and Factories Act  in reference to  Minimum Wages Act 1948 and health and safety of workers.
CO5: To summarize the important provisions of Social Security Legislations, in reference to Employees State Insurance Act 1948, Employees Provident Fund Act 1952, Payment of Gratuity Act 1972.
6 Fundamentals of Computer 506 Upon completion of this course, students will be able to: CO1: To gain Knowledge of basic concepts / fundamentals of computer.
CO2: To understanding of various types of Input and Output devices.
CO3: To understanding various types of memory used in computer systems.
CO4: To gain Knowledge of basic concepts of software and hardware and also Knowledge of computer languages.
CO5: To gain Knowledge of Operating systems and also basic Knowledge of Internet and search engines.
Year: THIRD Semester: VI  
S. No. Name of the Subject Subject Code  
1 International Trade 601 1- Explain the concepts in trade documentation in international business with respect to foreign trade.  
2-Apply the current business phenomenon and to evaluate the global business environment in terms of economic, social and legal aspects .   
3- Analyse the principle of international business and strategies adopted by firms to expand globally  
4-  Integrate concept in international business concepts with functioning of global trade.
2 Strategic Mgt. & Business Policy 602 CO1:To expose students to various perspectives and concepts in the field of Strategic Management
CO2:The course would enable the students to understand the principles of strategyformulation,implementation and control in organizations
CO3: To help students develop skills for applying these concepts to the solution of business problems
CO4:To help students master the analytical tools of strategic management
3 Vat & Service Tax 603 Upon successful completion of this course, a student will be able to:
•        To understand the basic concepts including legal and constitutional provisions of VAT & service tax.
•        To understand the procedure and computation of VAT variants.
•        To understand the Appointment, jurisdiction and powers of authorities under VAT, CST, service tax and GST.
•        To examine the method of tax credit. Inflows and outflows. Outflows: tax imposition, tax exemption, tax deduction and Periodic tax returns.
4 Management Information System 604 Upon completion of this course, students will be able to: CO1: Understand the basic concepts and technologies used in the field of management information systems have the knowledge of the different types of m                                      management information systems.
CO2: Understand the processes of developing and implementing information systems.
CO3: Understand the role of information systems in organizations, the strategic management processes, and the implications for the management.
CO4: Develop an understanding of how various information systems work together to accomplish the information objectives of an organization.
CO5: Learn about the importance of managing organizational change associated with information systems implementation.
5 Auditing 605 On completion of this course, the students will be able to:
CO1: Explain about the concept, types & methods of auditing. 
CO2: Differentiate between  vouching and verification of assets and liabilities.
CO3: Interpret about appointment, rights, duties ,responsibility of auditor and auditor’s report.
CO4:  Outline the recent trends in auditing.
CO5:Distinguish the audit of various form of Organisation.
6 Fundamenatls of E-Commerce 606 1.  Demonstrate the understanding of the foundtation of E-Commerce.
2. Analyze branding and pricing strategies, assesing the effects of disintermidation.



PSO 1: A thorough knowledge to start entrepreneurial venture & strategy formulation skills.

PSO 2: Ability to align with the contemporary environment.


PO 1: Apply knowledge of management theories and practices to solve business problems.

PO 2: Ability to develop Value based Leadership ability.

PO 3: Ability to understand, analyze and communicate global, economic, legal, and ethical aspects of business.

PO 4: Ability to lead themselves and others in the achievement of organizational goals, contributing effectively to a team environment

Comming Soon This Page

S. No. Name of the Full-time teacher Designation Name of the Department
1 Ms. REENAA KAPOOR Assistant Professor BBA
3 Ms. TANYA SHARMA  Assistant Professor BBA
4 Ms. BHAKTI AGARWAL  Assistant Professor BBA
5 Mr. SACHIN KUMAR Assistant Professor BBA
6 Mr. RAJAT TAYAL  Assistant Professor BBA
7 Dr. SHUCHI MEHRA Assistant Professor BBA
8 Mr. ROHIT KUMAR GUPTA Assistant Professor BBA
9 Mr. AJAY PAL SINGH  Assistant Professor BBA
10 Ms. VARSHA KAUSHIK Assistant Professor BBA
11 Mr. VISHAL KUMAR TYAGI Assistant Professor BBA






Dr. Neeraj Pratap

Chief Proctor


Dr. Ashish Kumar

Additional Chief Proctor


Ms. Sonam Tomar



Mr. Akhilesh Pandey



Ms. Sakshi Goyal



Mr. Ankit Galiyan



Dr. Digvijay Singh



Ms. Nidhi Parashar



Mr. Sanjay Kumar



Mr. Ankit Gupta



Mr. Jonee Panwar



Ms. Sultana Zakiya



Dr. Mohd. Sadim (Warden, Boys Hostel)

Ex officio Member


Ms. Ritima (Warden, Girls Hostel)

Ex officio Member


Mr. K.N. Tripathi

(Special Invitee)


S. No.  Name of Faculty Designation 
1 Mr. Kailash Nath Tripathi Asstt. Professor
2 C A Swati Gupta Controller of Account & Finance
3 Mr. Ravi Ranjan Kumar Asstt. Professor
4 Dr. Mohd. Sadim Asstt. Professor
5 Dr. Jay Prakash Kannaujia Asstt. Professor
6 Mr. Ankit Gupta Asstt. Professor
7 Mr. Lalit Kumar  Asstt. Professor
8 Mr. Ayush Goel Student
9 Ms. Shivangi Garg Student


S. No.  Faculty Name  Designation 
1 Mrs. Nidhi Parashar  Asstt. Professor 
2 Mrs. Himani Mishra Asstt. Professor
3 Ms. Ritima Hostel Warden
4 Ms. Ruchi Mittal Asstt. Professor 
5 Ms. Sheetal  Asstt. Professor
6 Ms. Sonam Tomar Asstt. Professor
7 Ms. Ayushi Raj Student
8 Ms. Aasma Siddiqui Student